Why: Provide immediate, authentic updates during an emergency or sudden disruption to maintain trust.
Who:
Executives / Crisis Team
On-the-ground Employees (if relevant)
External Stakeholders (partners, suppliers) if they have critical info
How (Studio Features):
Video Recording (quick statements by leadership).
Open Links (allow impacted teams to submit real-time updates).
Creative Ideas:
Maintain a “Situation Room” feed within the platform—compiling short, factual bulletins or clarifications.
For post-crisis reflection, gather user feedback via video to inform future preparedness.
Success Metrics:
Speed of response, clarity of messaging, stakeholder trust measured by feedback
J
Written by Jamison Wheeler
Updated over 2 weeks ago