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Typical Lead Times for Different Content Types

How long different content types take to edit and deliver — from 24-hour talking-head turnarounds to 1-week onsite shoot deliverables.

Updated today

Here's what to expect for turnaround on each major content type in MarketScale. Times assume you've uploaded all required footage and direction. Complex orders with many clips or heavy customization may run longer.

1. Talking Head Soundbites

Expertly crafted interviews that showcase thought leadership and captivate your audience. We combine your interview with relevant stock footage to create a polished, shareable clip.

Turnaround: Typically within 24 hours.

2. Video Compilations

Curated collections built from content uploaded to MarketScale Studio — combined with reference b-roll and edited videos — tailored to resonate with your target audience.

Turnaround: 24 hours from receiving all uploads, extending up to 3 days for larger volumes.

3. Podcasts

Professionally produced podcasts with rich video and audio — designed to keep your listeners engaged and coming back.

Turnaround: 3–4 days from recording date.

4. Onsite Video Shoots

On-location video production that captures the essence of your brand through stunning visuals and storytelling.

Turnaround: First deliverable (initial edited footage) within 1 week of the shoot date. Additional edits follow standard turnaround times above.

Tips to hit the fastest turnaround

  • Upload all footage before submitting the edit request

  • Include clear direction — a short note beats long context

  • Flag any deadlines at submission so the queue can prioritize

Questions on a specific project? Reach out via in-app chat or your DMS.

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