One video can reach a global audience without anyone re-recording it in another language. MarketScale's AI translation dubs a finished video into 40+ languages from the original. Here's the exact path to request one and what to expect back.
Pro tip: Source audio quality directly affects dubbing accuracy. Clean audio in means accurate translation out.
Start from a completed video in Channel Media
Translation works on finished videos, so begin in Channel Media and select a completed piece. Open it in Media Studio. You're translating a polished, approved video, not raw footage, because the dubbing follows the final audio. Pick the video that would benefit most from reaching a non-English audience, a flagship explainer or a customer story tends to travel best.
Click Request Translation and pick your languages
In Media Studio, click Request Translation, accept the disclaimer, and select from the 40+ available languages. You can request multiple languages from the same source video. Submit, and the translation runs in the background. You'll get an email notification when each dubbed version is ready, so you don't have to sit and watch the queue.
The dubbed version arrives as a separate media card
Here's the part that trips people up: the translated video does not appear inside the original video's proofing room. It comes back as a new, separate media card in Channel Media. So after you get the completion email, look for the new card rather than reopening the original. Each language is its own card, which means you can manage and publish each one independently.
Why source audio quality matters
The dubbing engine works from your original audio, so the cleaner that audio is, the more accurate the translation. A crisp, well-recorded source produces accurate dubs; a muddy source with background noise produces translation errors. This is one more reason to get the audio right on the original recording: it pays off again every time you translate the video into another language.
Try it this week
Pick one finished video that has a global audience. In MarketScale, open it from Channel Media in Media Studio, click Request Translation, and select the two or three languages your audience actually uses. Watch for the new media cards and the email notification. One recording, many markets, no re-shoot.
