If you’re using MarketScale Studio and not clicking your profile dropdown daily… you're leaving strategy, consistency, and speed on the table. This little menu packs massive control: from brand management to inbox triage, user invites to content visibility.
Here’s a breakdown of every button, what it does, and how to use it:
🧑💼 Edit Profile
Update your name, job title, company, and contact info. Manage your notifications.
Why it matters: This info appears on all media requests. Keep it sharp. Plus, you'll want to control which emails you do and don't receive.
🧠 Switch Channels & Edit Channel
Jump between channels by clicking the Channel name.
Change the name of your channel, assign your industry, and update your channel AI prompt by clicking Edit Channel.
Why it matters: Stay working out of the right hub. Keep your branding and editing logic consistent across all content.
👥 Invite Users
Add teammates with just an email—or upload a full CSV.
Choose between Standard User and VIP Guest Pass.
Why it matters: No UGC momentum without creators inside.
📥 Inbox
Review content awaiting your approval, revisit requests, or check what you’ve sent.
Why it matters: It’s your command center for content flow.
🎬 Video Status
Track what’s in editing, what’s finished, and what needs attention—all updated in the last 72 hours.
Why it matters: No more guessing if your video is “done yet.”
🧑🤝🧑 Groups
Join and create groups to customize your homepage view.
Filter content by team, region, or department.
Why it matters: Personalized views = faster workflows.
🖼️ Gallery
Showcase finished videos that set the bar. Add UGC examples to inspire others.
Why it matters: Makes standout content visible across your org.
🗂️ Folders
Tag content into multiple folders, like hashtags. View folder contents from here or the masthead.
Why it matters: Organize by use case, team, campaign, or topic.
🔧 Admin Actions (Admins Only)
🔄 Channels
Access back-end channel settings.
Why it matters: Manage your channel-wide settings, even across multiple brands or business units.
👤 Users
View, sort, and manage all users by role, department, and channel.
Why it matters: Keeps access clean and controlled.
🎨 Brand Books & Saved Orders
Define your brand standards—fonts, logos, colors, stingers—and lock them in.
Why it matters: Consistent edits, every time.
🧭 Quick Access Tools
🆘 Help & Support
Launches the MarketScale Knowledge Base.
Why it matters: One click to walkthroughs, troubleshooting, and strategy docs—no Slack or Teams pings needed.
🚪 Log Out
End your session safely.
Why it matters: Especially important when sharing devices or switching accounts.
Common Misses That Slow You Down
🚫 Skipping your profile setup? Your media requests look unprofessional.
🚫 Not managing users or email domains? Your team stays locked out or too loose.
🚫 Groups and folders ignored? Your best UGC stays unorganizaed.
🚫 Brand book untouched? Your edits come back misaligned.
Final Takeaway
This dropdown isn’t just a settings menu—it’s a content ops dashboard. Mastering it means faster approvals, smarter organization, better UGC, and a more empowered team.