Why: Show prospective hires and customers the human faces behind your company’s success.
Who:
Employees at all levels (junior staff to senior leadership)
Cross-departmental approach so each function is showcased
Potential Recruits can also submit “what I hope my day will look like if I join.”
How (Studio Features):
Open Links: Encourage spontaneous phone-recorded diaries.
Recorded Conversation Room: Pair employees from different offices for comparative day-in-the-life chats.
Creative Ideas:
Stitch all diaries together into a single “24 hours at [Company Name]” spanning multiple time zones.
Focus on mini themes: “My biggest challenge today,” “My biggest win today.”
Turn them into short episodes for a “Working at [Company]” YouTube playlist.
Success Metrics:
Employee pride, external brand awareness for recruiting, engagement on social.