Requests & collecting UGC
Write Requests that return usable clips, and collect content from your people and your crowd at scale.
10 articles
- How to write a testimonial request that actually gets responsesWhy client testimonial requests go unanswered and how to fix it before you build the Request in MarketScale. Design the questions around the client's pride, swap "testimonial" for an invitation…
- How to write Request questions that actually return usable clipsHow to write Request questions that return usable clips. Don't make it a multi-question interview. Two focused questions: one for the narrative spine, one for B-roll. Preselect video as the…
- How to build a Request to collect UGC in bulk (the Raindrop strategy)How to build a Request in MarketScale to collect content in bulk. Set a title, close date, and cover image, write custom video and upload questions, then generate a shareable…
- How to prep contributors before they record so the session actually flowsHow to prep contributors before a recording session so it flows naturally. Send the question list upfront, test connectivity to catch firewall issues, and reassure contributors that re-takes and edits…
- How to collect a multi-contributor tribute video that actually feels like a tributeHow to run a multi-contributor tribute, anniversary, or recognition video in MarketScale. Send the right memory prompt, set a clip length cap, generate one shareable link, route responses into one…
- How to turn Request responses straight into an edited videoHow to move content from a Request straight into editing. Select the responses you want, choose privacy and channel groups, and submit for an edit without re-uploading or leaving the…
- How to use the new AI summary on Request responsesHow to use AI-generated key points, summaries, and transcripts that auto-generate on every Request submission. Skim responses fast, select which to route to editing or AI Writer, and stop watching…
- Guest user invite vs. Request link: which one for a new contributorWhen to invite a new creator as a Guest Pass user versus sending a Request link. Guest Pass for ongoing collaboration, Request link for a frictionless one-time submission. How each…
- FAQ: Do I Need Consent from Users Who Send Media in MarketScale?Learn how consent works on MarketScale. This FAQ explains how users agree to Terms and Privacy Policy when submitting media, and how Requests let you add custom Terms & Conditions…
- How to Get Content from Distributors, Dealers, Reps, and ResellersA practical pilot to finally launch partner-led UGC, plus a MarketScale workflow you can put to work immediately.