The Media Studio is designed as a one-stop environment where teams can turn raw recordings into polished, publish-ready content.
It combines editing, proofing, translation, AI-driven writing, and workflow management into a single collaborative space — making it easier to bring ideas to life and scale content production.
Proofing & Editing
At its core, the Media Studio enables precise proofing and feedback. Once a video or media file is uploaded, teammates can leave timestamped comments tied to specific clips. This makes it easy to request trims, additions, or corrections right at the exact moment they’re needed.
Proofing comments automatically build into a checklist of action items, ensuring editors and collaborators stay aligned. The platform supports unlimited users, meaning entire teams can work together in the same workspace. Inviting others is simple — either by sharing a link with existing users or adding external collaborators via email.
To provide feedback, teams and collaborators need to make their way to the comment box below the video. In addition to leaving timestamped feedback, they can also add speaker notes for on-camera context and attach files or images to ensure editors have all the necessary details.
Tasks
The Task button makes it simple to create assignments. Each task can be customized with clear details, due dates, and ownership, ensuring accountability across the team.
Tasks aren’t limited to internal teammates — they can also be assigned to MarketScale editors, making it easy to request supporting services like custom graphics or additional media assets.
AI-Powered Translations
The Media Studio makes it simple to adapt content for global audiences with its built-in AI translation tool. With just a request, spoken dialogue can be translated into another language, eliminating the need for manual dubbing.
(Remember — while the AI translations are pretty accurate, it is best to have a human review any sensitive content.)
Video2Text
Every written workflow begins with automatic transcription. Media Studio generates a transcript of your video with 98–99% accuracy, giving you a reliable text foundation to work from. This transcript appears through the Transcript icon in the top-right corner, sitting beside the Comments button. While highly accurate, it’s always best to review names, titles, and acronyms to ensure precision before moving forward.
With the transcript in place, the Video2Text tool — accessible from the upper left corner, just below Tasks — turns your media into flexible written content. Users can:
Choose prompts: Start with built-in options such as blog posts, summaries, FAQs, or LinkedIn posts.
Provide custom directions: Enter your own prompt if you need a specific format or tone.
Iterate and refine: Adjust tone, expand sections, or reword passages until the output matches your needs.
The AI Writer doesn’t just stop at first drafts — it can generate entirely new versions or refine existing ones, giving you endless flexibility in shaping your message.
Docs
Once a draft feels right, a simple click of “Send to Docs” moves it into Docs, Media Studio’s collaborative workspace. Here, teams can:
Review the content line by line.
Invite teammates to leave comments, suggestions, and edits.
Track multiple versions with ease thanks to the Recent Files sidebar.
Docs also integrates AI tools directly into the editing process. Highlight any section of text, and a menu appears offering options to expand, shorten, rephrase, simplify, adjust tone, or even add emojis. This makes it easy to fine-tune content in real time, right where collaboration happens.
Saved Orders
A Saved Order is a pre-configured edit style that captures your brand’s preferred look, making it easy to maintain consistency across projects.
When you open your media in the Studio and click Request Edit Now, you’ll see the option to select from previously saved styles. Choosing one instantly applies your preset visuals and layout preferences, giving editors a clear foundation to work from.
You can still refine the project by adding notes or uploading assets like b-roll, graphics, or logos, ensuring each video reflects both your established style and the specific needs of that piece. This blend of efficiency and flexibility allows teams to save time, streamline collaboration, and keep every piece of content aligned with their brand identity.
The Power of an All-in-One Hub
What makes the Media Studio stand out is how it blends traditional editing workflows with AI-driven innovation and real-time collaboration.
Instead of scattering tasks across multiple platforms — editing in one place, translating in another, and writing elsewhere — Media Studio centralizes everything.
The result is a streamlined, collaborative, and intelligent environment where content doesn’t just get created — it gets refined, translated, written about, and prepared for audiences worldwide.